J3media, Inc.

Soon you may have the option of all kinds of new names when registering domain names. Some options might be related to location, such as ".nyc" or industry, such as ".bank", or a company's brand. Or there may be new domain names written in other languages, such as Arabic. That's because the main agency that oversees the internet agreed to relax rules which have been restricting the options. While some say it's a huge step forward, other complain it will be a pain in the neck. A BBC report says it's likely to be a pricey option. According to an article in The New York Times , we will probably begin seeing the new names next year.

Sometimes our clients will ask us what to look for when considering purchasing an existing website. Just like buying any business, you need information to know whether it's a good deal. How many visitors does the site attract? How does it attract them? How many of those visitors are converted to buyers? Then, there's the concept of selling your website. Is it worth it to try? How do you go about doing that? Whether you're buying or selling, here's a great resource: http://marketplace.sitepoint.com/

Writing media releases is all about being journalistic and persuasive while not making outlandish claims. And these days, releases are for much more than just traditional media. They might go: on your own website in email blasts in a marketing campaign to online media sources to bloggers on media release distribution websites HubSpot's Press Release Grader evaluates your press release and provides a marketing effectiveness score based on a variety of factors.

When it comes to the difference between writing for TV and writing for the web, Jacob Nielson sums it up this way: lean-forward vs. lean-back . In a nutshell, people watch TV to be entertained. They read newspaper stories, usually in a relaxed setting. They surf the net to go places and get things done. Web content must be brief and get to the point quickly, because users are likely to be on a specific mission. Read Nielson's blog post .